International Business Administration, Language and Culture

How is International Business Administration, Language and Culture structured?

The bachelor’s programme in International Business Administration, Language and Culture takes three years, with each academic year divided into two semesters. . You’ll study a combination of language training, cultural studies, and business administration – a curriculum that bridges the humanities and social sciences, including:

• Economics, Management and Marketing: Courses such as Marketing and Entrepreneurship provide insight into how companies create value and make strategic decisions.
• Communication and Organisation: Learn how people and organisations operate, and how to foster effective collaboration in multicultural environments.
• Language and Culture:  Receive intensive training in Danish or German and gain an understanding of cultural dynamics,  enabling you to build bridges between different cultures.

In your first year, you’ll follow intensive courses in Danish or German, alongside courses in marketing, entrepreneurship, and methodology. Language courses take place at SDU Sønderborg (Danish) or the Flensburg campus (German) and focus strongly on communicative skills.

In the second year, you’ll work with bilingual communication and neighbouring languages in professional contexts, where Danish and German students learn together. You’ll also explore communication and culture, work and organizational psychology, and core subjects in economics.

In your third year, you take compulsory courses such as Business English: Negotiation and Communication Skills, as well as electives that allow you to specialise in areas you are passionate about – or you can choose to study abroad or complete a project-oriented programme (internship). In your 6th semester, you'll write your bachelor's project, allowing you to immerse yourself in a topic you are passionate about.

You’ll be part of an international study environment, and upon graduation, you’ll hold two degrees: a Danish BSc and a German BA.

Programme structure

The models below show the two tracks of the programme – German/English or Danish/English – and the courses offered in each semester. Select the track you want to view and click on individual courses to read the full course description.

Choices and options

As a bachelor’s student in International Business Administration, Language and Culture, you have plenty of opportunities to tailor your studies to your interests. You can dive deeper into topics that excite you through assignments, electives and projects. You can also go abroad or take a project-oriented course (internship) in a company or organisation.

The programme is flexible, giving you the freedom to shape your studies to match your interests and academic goals.

A typical week

Please note that the timetable may vary. The example below is just an illustration of what your schedule could look like.