International Business Administration, Language and Culture
Bachelor's programme | Sønderborg / EUF Flensborg
How is International Business Administration, Language and Culture structured?
The bachelor’s programme in International Business Administration, Language and Culture takes three years, with each academic year divided into two semesters. The programme provides a combination of language training, cultural studies, and business administration, integrating humanities and social sciences in areas such as:
- Economics, Management, and Marketing: Courses like Marketing and Entrepreneurship give you insight into how companies create value and make strategic decisions.
- Communication and Organisation: You’ll learn how people and organisations operate and how to build effective collaboration in multicultural settings.
- Language and Culture: Intensive courses in Danish or German as a foreign language provide insight into cultural dynamics and enable you to bridge different cultures.
In the first year, you’ll follow intensive courses in Danish or German, alongside courses in marketing, entrepreneurship, and methodology. Language courses take place at SDU Sønderborg (Danish) or the Flensburg campus (German) and focus strongly on communicative skills.
In the second year, you’ll work with bilingual communication and neighbouring languages in professional contexts, where Danish and German students learn together. You’ll also explore communication and culture, work and organizational psychology, and core subjects in economics.
In the third year, you take compulsory courses such as Business English: Negotiation and Communication Skills, as well as electives that allow you to specialise in areas you are passionate about – or you can choose to study abroad or complete a project-oriented programme (internship). In the 6th semester, you write your bachelor project, where you work with a topic of your own choice.
You’ll become part of an international study environment, and upon graduation, you’ll receive two degrees: a Danish BSc and a German BA.
Programme structure
The model below shows which courses you will take and in which semester. You can click on each course to read more in the course description.
Choices and options
The bachelor’s programme in International Business Administration, Language and Culture offers many opportunities to tailor your studies to your interests. You can explore topics that excite you through assignments, electives, and projects. You can also go abroad or take a project-oriented course (internship) in a company or organisation.
The programme is flexible, giving you the freedom to shape your studies to match your interests and academic goals.
A typical week
Please note that the timetable may vary – the example below is just an illustration of what your schedule might look like.
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Monday
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Tuesday
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Wednesday
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Thursday
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Friday
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|---|---|---|---|---|
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8–10
Joint courseMicroeconomics Flensburg/EUF |
9–12
Joint coursePhilosophy of Science and Methodology Alsion/Sønderborg |
No teaching Opportunity to work in study groups on the week’s material |
9–12
Joint courseStatistics incl. exercise sessions Alsion/Sønderborg |
Flex Friday EUF schedules teaching 1–2 Fridays during the semester. |
|
10–12
Joint courseExercises Microeconomics Flensburg/EUF |
12:30–14
Joint courseSocietal Systems in an International Perspective Alsion/Sønderborg |
12:30–15
Danish study programmeLanguage classes Alsion/Sønderborg German study programme Language classes Introduction to Business Administration Alsion/Sønderborg |
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12–14
No teachingOpportunity for discussion in study group |
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14–17
Danish study programmeControlling Flensburg/EUF |
14–16:30
Danish and German study programmeDivided language classes Alsion/Sønderborg |
Master’s programmes
After completing your bachelor’s degree, most students continue with a master’s programme. Graduates in International Business Administration, Language and Culture, often pursue the MSc in Business Administration, Language and Culture (cand.merc.int.) building on their academic profile.
Others have chosen to combine their bachelor’s degree with programmes such as:
- MSc in IT - Product Design
- MA in Journalism (Cand.mag.)
- MSc in Global Marketing and Consumer Culture
- MSc in International Business and Marketing
Please note that some master’s programmes require specific prerequisites or have admission requirements, while others may have a limited number of places.
Academic culture in Denmark
Danish academic culture is characterised by active participation in class, group work and critical thinking. Rather than simply accumulating and reproducing knowledge, you will be expected to analyse, question and discuss the course topics.
The relationship between lecturers and students is often rather informal; students and lecturers may find themselves joking together and engaging in vigorous debates during classes and lectures.
