The MSc programme in Global Marketing and Consumer Culture (GMCC) will give you a unique and versatile foundation for future career opportunities.

The combination of skills in global marketing and consumer research, equipping you with a strong understanding of market change processes, will make you attractive to a number of internationally oriented employers in Denmark and abroad.

From Marketing to Entrepreneurship: Broad Career Possibilities

Whether you wish to work as a marketer, a manager or researcher in a company, NGO or public organization, or perhaps envision yourself as a self-employed entrepreneur or consultant, this degree will boost your future career opportunities.

You will be well-equipped to work, for example, in international marketing, in consumer research and new product development, or in inventing and implementing new business concepts. 

GMCC career opportunities

• Global marketer
• Consumer insight specialist
• Consumer researcher
• International market consultant
• Entrepreneur