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Sustainable Beverage Supply Chain Design in Fast-Moving Consumer Goods

This research is an action research made in collaboration with Carlsberg. The research is made under the Danish MADE research program ( The focus in this research is on reduction of GHG/CO2 emissions from primary packaging (bottles and cans) and secondary packaging (e.g. trays, boxes, wrap etc.) of Fast-moving consumer goods (GMCG) and in the context of a large scale and mass production.

The aim of the research is:

  • to identify and benchmark the international beverage industry and it’s potential implementing sustainable manufacturing facilities, sustainable logistics/supply chain solutions and reducing operational expenses as well as GHG / CO2 emissions,
  • to develop and test methods/frameworks through action research for analysis, design and implementation of sustainable logistics/supply chain management,
  • to experiment with quantitative and qualitative models within the domain of sustainable supply chain management related to the mass production,
  • to capture results and learning from the pilot project in the domain of sustainable manufacturing facilities, processes, supply chain management, and evaluate short- and long-term challenges as well as the competitive benefits for the Danish industry in specific to sustainable production and supply chain design.
Erik Skov Madsen, Associate Professor / +45 65507415


SDU Engineering Operations Management University of Southern Denmark

  • Campusvej 55
  • Odense M - DK-5230
  • Phone: +45 6550 7450

Last Updated 04.04.2023