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Entrance examination for Market and Management Anthropology

Admission process

When you apply for admission to Market and Management Anthropology in quota 2 you must: 

  • upload a motivational letter (in English) to no later than March 15, noon
  • participate in uniTEST
  • participate in an interview if you advance from uniTEST

You must upload your motivational letter by no later than 15th March, noon via The letter must be written in English.

We expect your motivational letter to reflect your:

  • Insight into the study programme  
    You are evaluated on your knowledge, insight and understanding of the study programme content. 
  • Programme specific knowledge  
    You possess good mathematical knowledge and insight into social studies. 
  • Motivation  
    You can substantiate your choice of study programme and place of study. You have a realistic approach to the effort expected in being able to complete the study programme.

uniTEST is a test of your general prerequisites for completing a university education. It is a multiple-choice test that consists of 95 questions and lasts 2½ hours.

uniTEST is online from April 5 - 20.

Test content

The test is about your ability to think about and answer questions where all the necessary information is available. So you are not tested on fingertip knowledge or  your qualifications within specific subject areas.

Instead, you will be asked questions to uncover your ability to:

  • analyse, argue and make decisions (critical thinking)
  • solve problems based on general quantitative information such as numbers, spreadsheets and graphs (quantitative thinking)
  • understand a text as well as the social and cultural contexts it is an expression of (linguistic thinking)

How we evaluate your test score

You can achieve a test score between 0 and 100. To pass you need a minimum of 35. 

Passing the test means that you are in the pool of applicants with a possibility of progressing. The actual score needed to progress may be higher depending on the  number of applicants and how other applicants perform.

For this programme, however, you are guaranteed admission with a minimum score of 55 points.

Weighting of the question categories

When your test score is calculated, the weighting of the three categories depends on the programme you apply for. If you apply for more than one programme, you may therefore achieve different scores related to each of the programmes.

For this programme the questions categories are weighted equally.

The interview is held at SDU Odense on May 29, 30, and 31. It is possible to participate from abroad via Zoom. 

The interview is based on your motivational letter. We will assess your professional and social skills within the areas: 

  • Motivation
    You are evaluated on your ability to reflect on the motivations behind your choice of study programme.
  • Communication
    We evaluate your communication skills in English. 
  • Knowledge of the programme
    You are evaluated on your knowledge, insight and understanding of the content of the programme. 
  • Knowledge of international relations and societal issues
    You are evaluated on your international experience and insights in international relations and global societal issues and your ability to reflect upon these.

Do you need special test conditions? 

You can apply for special test conditions if you suffer from dyslexia, dyscalculia, or a physical disability or mental impairment.

Learn more about special test conditions during the entrance examinations

Last Updated 09.02.2024