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Jacob Jensen

Director, SDU Analytics
SDU Analytics

Phone: +45 6550 9293

What Jacob brings to the table

Jacob is characterized by experienced and courageous leadership of organizational change.

Jacob's ambition is to strengthen the strategic decision-making at SDU through innovative management information based on data and advanced analytics.

Jacob has been working with data analysis since 1997 in the fields of:

  • Research Analysis. The Danish Institute for Studies in Research and Research Policy 1997-2001, including the role as EuroStat DG XII National Expert in R&D
  • Analyzes in the field of education: SDU 2001-2013, including the position as Head of Student Services Analysis unit 2009-2013 with responsibility for business analytics on students and study programs, secretariat of accreditation and quality of education, and first level user support for the study administration system STADS
  • Responsible for strategic management information at SDU since 2014
Primary work areas
  • Director of SDU Analytics.
  • Promotion of the synergy between SDU strategy and new analytic solutions.
  • Increase the organization's data literacy - widely across the university.
  • Curious on AI and how to cultivate employee-driven innovation and process optimization.
Lifelong learning
  • UC Berkeley, Haas School of Business: Certificate of Business Excellence 2023-2024.
  • Northwestern University: Business Analytics for Decision Makers, On Campus Certification 2019.
  • UC Berkeley, School of Information: Data Science for Executives, Online Certification 2019.
  • University of Southern Denmark: Professional Master in Evaluation, On campus 2006-2008.
  • Aarhus University: Political Science, 1991-1997.
Outreach and presentations
  • International speaker & guest lecture in the field of “How to support data-driven decision making”.

Portrætfoto af analysechef Jacob Jensen