Changing people’s behaviours is often challenging and complex. Many people intend to change their behaviour but fail to act or, if they do, struggle to maintain their new behaviours. Health-care providers, parents, teachers, managers, and various organisations and communities often find it challenging to motivate others.
Understanding the mechanisms of successful behaviour change and developing effective interventions to implement such changes are the cornerstones of behaviour change science.
DRIVEN is a multidisciplinary effort, the first in a Scandinavian context, to deliver cutting-edge research, education, and consultancy on factors that support sustained behaviour change in various contexts such as health, education, the environment, and the workplace.
Our mission is to advance evidence-based research and policy on challenges and issues that are of high value for the scientific community, governmental agencies, industry, charities, policy makers, and the public.
To fulfil this mission, we harness expertise from diverse scientific disciplines, such as psychology, public health, exercise and sports science, epidemiology, nutrition, rehabilitation, education, behavioural and health economics, environmental science, digital health technology, engineering, and data mining.