With an engineering degree from the University of Southern Denmark you will have a strong academic and professional profile based on highly competent teachers and fellow students who are skilled, curious and committed to their studies. Moreover, you will be part of a research and development environment of high international standard. That is how we ensure that you get the most recent knowledge and ability to be right up there in the lead should you choose to study or work abroad.

Students acquire:

• ability to solve specific problems alone or in teams
• ability to manage a project from beginning to end
• ability to work independently as well as in teams
• ability to define, formulate and analyse a problem.

Students are:

• used to working with companies and will have a thorough understanding of business.

The PDI graduates possess research-based knowledge of theories and methods, which enable them to identify, understand, discuss and reflect on scientific problems within the areas of organizational processes, globalization and market oriented processes as well as on the impact of technology-intensive innovation on business development.
The PDI graduates have skills based on a hypothesis-driven problem-solving basis, enabling them to evaluate and learn from a non-linear innovation process and across different scientific disciplines.

The Master of Science in Engineering (Product Development and Innovation) will have knowledge, skills and competencies within the following more specific domains:

Product Development and Design Process:

• Engineering skills and competencies in Sustainable Materials in Product Creation
• Advanced Product Modelling using CAD systems, 3D materials and manufacturing processes
• Mathematical and advanced analytical skills of a system’s life cycle assessment from material to product in relation to upcycling and circular economy.
• Design anthropology of user-experience: knowledge of the factors that come into play when we experience a new or an existing product or a product service system being able to identify unique values in the design of a product experience.

Entrepreneurial and technology management:

• The ability to sense and seize new business opportunities with a deep understanding of both business and organizational value as well as alignment with new technological developments.
• Acquisition of new knowledge in relevant engineering and business management fields.
• Application of new theories on innovation and change, including emerging paradigms such as user-driven innovation, open innovation and market forecasting for new markets and businesses.
• Designing new products in an organization with the need to align innovation project with business goals as well as market and technological trends and drivers. Analyzing the organizational capabilities in relation to product development, design and engineering processes

Business, markets and organization:

• Application of relevant theories with all their associated tools to analyses and predict the outcome of real-life competitive business cases that are driven by business law, market demand, and industrial shakeouts.
• Planning, implementing and managing complex innovation projects within both new and existing companies.

Advanced analytical research skills and communication:

• Application of research methods such as quantitative surveys for value propositions and qualitative analyses such as interviews, focus groups and observations.
• Application of scientific methods and tools for technology analyses such as technology mapping, patent examination, citation analyses and technology scenarios, and discovery driven planning.
• Clear communication as well as the ability to negotiate (in English) on a technical level as well as on business terms.

With a Master of Science in engineering degree you will be qualified to apply for and study a Ph.D. programme.