The Cand.Negot. Master's Degree in International Tourism and Leisure Management is a 2-year full-time programme (120 ECTS points), which builds upon the skills acquired by students on their BA study programme within the fields of business economics, marketing and national economics on one hand, and culture, language and communication and tourism on the other. In addition, the students specialise in fields of special relevance to the tourism area within culture theories as well as economics, marketing and management.
The course contains equal proportions of humanities and social science subjects, taking into account the fact that students can choose to write their thesis in one of the two fields or combine the two fields.
The aim of the programme is to ensure that graduates are capable of becoming innovative tourism entrepreneurs and carry out relevant jobs especially within the tourism industry in Danish and foreign companies and public and private organisations on the basis of skills in international business economics and management and in culture and communication theory as well as English language skills at a high level. Furthermore, the programme will qualify students to conduct and participate in academic work and to apply to continue to a PhD degree.