The bachelor can integrate the disciplines of marketing, organization, accounting, and finance and use the attached methods and techniques. The bachelor possesses a solid foundation for studying to be a Master of Science in Economics and Business Administration.
The specialization gives a solid, coherent knowledge about business economics in an international perspective. The bachelor has thorough insight into all the disciplines of business economics as well as basic knowledge of law, economics, statistics and IT systems relevant for companies. Through electives the bachelor has extended this knowledge in an international context with special attention to marketing and management. This means that the bachelor independently can structure, analyze, and solve economic and administrative problems and therefore, the bachelor can fill out positions in primary functions (marketing, organization, accounting, finance and production planning) in companies.