16.00: Zoom room opens
16.15 Welcome by Susan Lehmann Nielsen, relationsmedarbejder Musikhuset, member of the alumniboard
16.20: Associate professor Annette la Cour and alumnis Mette Kousholt and Emilie Kirstine Holse on: “Roskilde is a break from everyday life”: When Covid-19 cancelled Roskilde Festival
16.40: Networking in Break out rooms – Your reflections on festivals etc.
16.50: Common discussions
17.00: Oliver Schnittka on: Catch me if you can: How festival and event managers can win the hearts of their visitors
17.20: Networking in Break Out rooms – are you won over by the festivals?
17.30: Common discussions and sharing of ideas and reflections by Judith Parus, alumni coordinator
17.55: Thank you and goodbye
Annette Michelsen la Cour, Mette Kousholt, Emilie Kirstine Holse
"Roskilde is a break from everyday life"
When Denmark closed due to Covid-19, it had major consequences for the experience industry, including the festivals, which were forced to cancel. Based on a unique study of the Roskilde Festival we learn of the impact of the cancellation for the festivalgoers. Photo credit: Flemming Bo Jensen.
Catch me if you can!
Visitor attractions (VAs) like Events or Festivals are very important factors in choosing a tourist destination and have tremendous economic impact, resulting in increasing numbers of VAs and hence higher competition. To achieve competitive advantages and positive economic effects for destinations and VAs, research evidence is needed regarding beneficial and operable VA success drivers. The lecture provides a summary of a scientific study analysing various drivers of visitor satisfaction at events and festivals.