The programme consists of the following subjects:
Humanities (Chinese Studies):
- Chinese politics and economics (10 ECTS)
- Chinese culture and society (10 ECTS)
- Intercultural management: China and the West (10 ECTS)
Social science subjects (business administration):
- International Marketing Management (10 ECTS)
- Business surrounding (10 ECTS)
- Organizational marketing and Strategy (10 ECTS)
Electives (30 ECTS) of which at least 10 ECTS within the Humanities and at least 10 ECTS within Social Sciences. One of the courses within the Humanities must be in Chinese and be related to the Chinese speaking area.
Master's Thesis (30 ECTS)
You complete the degree programme with a thesis and receive the academic title cand.negot.
The Master’s programme consists of the following elements:
The language of instruction is English or Chinese unless otherwise stated.
Semester |
Humanities (50 %) |
Social Sciences (50 %) |
ECTS |
in all |
|
Sinology and applied sinology |
Business Economics |
Hum |
Soc |
|
1st. semester |
Chinese Politics and Economy 10 ECTS |
International Marketing Management 10 ECTS |
10 |
10 |
30 |
|
Chinese Culture and Society 10 ECTS |
|
10 |
|
2nd semester |
Intercultural Business Administration - China and the West 10 ECTS |
Business Environment 10 ECTS |
10 |
10 |
30 |
|
|
Organizational Marketing and Strategy 10 ECTS |
|
10 |
3rd semester |
Electives 10/20 ECTS |
Electives 10/20 ECTS |
15 |
15 |
30 |
4th semester |
Thesis (30 ECTS) |
15 |
15 |
30 |
In all |
|
60 ECTS |
60 ECTS |
120 ECTS |