This study programme was accredited by ACE Denmark in 2009.
Please find the accreditation report (in Danish only) on ACE Denmark's homepage via this link
Accreditation report
MSc Economics and Business Administration - Business Relationship Management
In the light of an increasing global competition, the focus of the BRM-programme is the management of customer and supplier relations. The BRM-programme aims at giving the students competencies to solve problems to qualify the students to solve problems in Business-to-Business Marketing, Supply Chain Management and International Marketing Management. Therefore, these three courses are the compulsory courses of the study.
The study provides a frame of reference that enables the student to be able to see the value creation of company in a broader perspective, from sub-supplier to end-user. The interaction and relations between the individual players in the supply chain (sub-suppliers, producers, customers/distributors, end-users) will be considered in great detail.
A special feature of the study programme is the student’s close interaction with the companies. This means that the student will be closely affiliated with a company during the study, and the student can select a company internship for the third semester
The study is intended for jobs that require a general knowledge of a company’s value creation system and an in-depth understanding of B-t-B marketing, logistics and sourcing as management tools. Possible jobs are:
- Supply chain coordinator
- Logistics employee
- International marketing coordinator
- Purchaser
- Seller on the B-t-B market
- International Key Account Manager