You can access Reklamefilm online
Reklamefilm online is a collection of Danish commercials, provided by Statsbiblioteket. The commercials give an impression of Danish dreams and lifestyles over several decades, and are relevant to research and teaching.
The collection has almost every commercial shown in Danish cinemas during the period 1955-1995 (3.500 films) and all commercials shown on TV2 since the station began broadcasting in 1988 (45.000 films).
The commercials must be searched for via Statsbiblioteket's homepage.
You can make a search for a particular product or kind of product, and then limit the search to commercials ("reklamefilm").
On the WAYF page you must choose "Syddansk Universitet" and use your SDU login to get a file of the film.
For further information, please contact Line Kronqvist Jensen or Jens Dam at the library.